Hi! I’m Kate.
Content strategist and writer with over a decade of experience in B2B and DTC digital marketing and digital products.
I also moonlight as a best selling fiction author. My work has been published across the world and translated into multiple languages. You can find me published with Macmillan & Sourcebooks & Penguin & Bloomsbury.
Notable Brands
After graduating Magna cum Laude with a degree in Journalism, I began my career as a copywriter at a digital marketing agency in Atlanta. From there, I’ve been a marketing strategist for UPS, a senior copywriter and content strategist who’s worked with enterprise clients across B2B and DTC markets, a content and brand messaging consultant, and a Sunday Times Best Selling Author whose work has been translated into over 12 languages.
The Work:
Direct Response
Responsible for full-funnel content creation for numerous digital product and e-learning businesses, generating millions of dollars in revenue across launches.
SEO
Create long-form content to improve site visibility and organic traffic. Currently a member of the Amazon Music copywriting team, creating SEO content for Music Pages to increase Amazon visibility in organic search.
Advertising
Partner closely with Ad Directors and Creative teams to create comprehensive advertising campaigns across mediums. Expert in writing ad copy for search, display, and social media platforms.
Branding
Collaborate with key stakeholders to create standout brand messaging. Craft taglines and overhaul business materials to align with new brand direction.
Website
Create sitemaps, provide SEO meta data, and write website copy across a variety of verticals.
Project Samples
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Wrote long-form articles and blog content for ShivarWeb.com (now Larry Ludwig), driving tens of thousands of visitors to the site each month. Increased the website’s valuation and readied it for sale.
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Defined new brand messaging, created a site-map, wrote new website content, and optimized site for search through keyword research, content optimization, and meta data creation for www.blueskylaw.com.
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Created ad concepts and wrote ad copy for Honda Marine’s newest Seabrook series. Covered full-funnel strategy through ad content across digital platforms.
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Served as a freelance conversion copywriting for various entrepreneurs and digital product creators, supporting their product launches and significantly improving their ROI.
Conversion copy testimonials can be found here.
Further samples are available upon request.